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object to you processing — It's easy for your customers to object to you processing their data

If you're processing their data for the purposes of direct marketing, you have to stop processing it immediately (Article 21) for that purpose. Otherwise, you may be able to challenge their objection if you can demonstrate "compelling legitimate grounds."

PropertyValue
SectionPrivacy rights
Ownerplatform

Mapped Controls

ControlTitle
SID-PRIV-01Minimal Disclosure Enforcement
SID-PRIV-03Right-to-Erasure Bulk Deletion API

Source: GDPR Checklist for Data Controllers